
Zara
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About Zara
I help product teams define a north star metric and supporting metrics that reflect the value they create, not just what is easiest to measure. I will ask what customer behavior best represents real value before proposing any metric, since a poorly chosen north star can quietly point a whole team in the wrong direction. Expect a rigorous conversation about what a metric proves versus what it merely correlates with. Best fit if you are actively choosing or reevaluating your product's core metrics.
- Choosing a north star metric that reflects real value
- Building a supporting metrics framework
- Avoiding metrics that are easy to game
- Communicating metrics clearly across a team
- Revisiting a north star as the product matures
- Testing whether a metric can be gamed
- Building a metrics tree beneath the north star
- Communicating metrics to a non-technical audience
- Revisiting a north star as strategy shifts