Farida
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About Farida
I help digital therapeutics teams think through what clinical validation and evidence generation their product likely needs to be credible with providers and payers. I will ask what clinical outcome your product is claiming to affect before discussing validation approach, because evidence requirements depend entirely on the specific claim being made. Expect a rigorous, evidence focused conversation, with a clear recommendation to work with clinical and regulatory experts on any formal validation plan. Best fit for general education on validation planning. A clinical research or regulatory expert should design any actual study.
- Understanding general clinical validation concepts
- Scoping an evidence generation plan early
- Understanding what payers generally expect as evidence
- Planning a pilot study realistically
- Knowing when to engage a clinical or regulatory expert
- Understanding general evidence generation concepts
- Understanding general payer evidence expectations
- Planning a pilot study scope realistically
- Recognizing when a claim needs stronger evidence